MMO blogs are rubbish


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4 thoughts on “MMO blogs are rubbish

  1. Good post Matt.

    Isn't it true that 99.9% of blogs aren't being rewarded in terms of time and effort by the author? I blog for fun and because I enjoy it; anything else is a bonus.

    The 'else' isn't just money from Goggle in my case. I've got media coverage for my magazines and consultancy work for my company as a result of my blog.

    If you enjoy blogging and don't treat it as a chore then it will show and the benefits, financial or otherwise, will come.

  2. The game has changed – now it's all about building blog networks and outsourcing the content for $3 an article. They won't be the best blogs out there, but with the right marketing and keyword research, they don't need to be that good to drive traffic… As Dan said, you need the traffic before you start getting clicks.

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